Ivan Khodyrev

Ivan Khodyrev

Senior communication designer and art director

I am a communication designer and art director working at the intersection of brand, product and AI. I turn complex ideas into clear, memorable visuals.

I am a communication designer and art director working at the intersection of brand, product and AI. I turn complex ideas into clear, memorable visuals.

Over the past 7+ years, I’ve worked across travel tech, insurtech, events and merch, creating brand identities, marketing campaigns and product communication for markets in Europe, MENA, Asia and LATAM. I’ve led in-house design teams of 4 people and collaborated closely with freelance designers and contractors, guiding projects from first concept to final delivery.

Over the past 7+ years, I’ve worked across travel tech, insurtech, events and merch, creating brand identities, marketing campaigns and product communication for markets in Europe, MENA, Asia and LATAM. I’ve led in-house design teams of 4 people and collaborated closely with freelance designers and contractors, guiding projects from first concept to final delivery.

Experience

Experience

Qatar Insurance Company (QIC)

Qatar Insurance Company (QIC)

Senior communication designer · 2025 — 2026

Designed in-app and web communications together with product designers and managers, launch visuals for new features, performance creatives in English and Arabic, and outdoor advertising, including vehicle wraps for a Tesla Cybertruck and a Toyota Yaris race car. Brought generative AI deep into production for 3D illustrations, photo and video. For the employer brand, evolved the QIC Digital Hub identity and turned HR icons into collectible achievement badges.

Designed in-app and web communications together with product designers and managers, launch visuals for new features, performance creatives in English and Arabic, and outdoor advertising, including vehicle wraps for a Tesla Cybertruck and a Toyota Yaris race car. Brought generative AI deep into production for 3D illustrations, photo and video. For the employer brand, evolved the QIC Digital Hub identity and turned HR icons into collectible achievement badges.

Solartrip

Solartrip

Senior communication designer · 2022 — 2025

Developed the brand identity and visual communication style in-house and art-directed external studios and contractors. Designed the loyalty program and achievement system with 3D reward coins, product landing pages, in-product communications, social and performance creatives, adapted for LATAM, MENA and Asia.

Developed the brand identity and visual communication style in-house and art-directed external studios and contractors. Designed the loyalty program and achievement system with 3D reward coins, product landing pages, in-product communications, social and performance creatives, adapted for LATAM, MENA and Asia.

OneTwoTrip

OneTwoTrip

Senior communication designer · 2022 — 2025

Led communication design across all channels, from digital to offline, and art-directed a team of five outsourced designers. Created 360° campaigns from key visuals to every channel adaptation, special projects, launch communications, the B2B corporate travel landing page and corporate merch for employees.

Led communication design across all channels, from digital to offline, and art-directed a team of five outsourced designers. Created 360° campaigns from key visuals to every channel adaptation, special projects, launch communications, the B2B corporate travel landing page and corporate merch for employees.

Samolet

Samolet

Freelance art director and designer · 2023 — 2024

Created key visuals for events and new product launches and defended them to clients, designed presentations, and developed concepts for merchandise and awards through to production.

Created key visuals for events and new product launches and defended them to clients, designed presentations, and developed concepts for merchandise and awards through to production.

Club500

Club500

Lead graphic designer · 2021 — 2022

Led an in-house team of two graphic designers and two 3D/motion designers, evolved the visual style across all communications, and created event concepts, presentations, a website redesign and merchandise.

Led an in-house team of two graphic designers and two 3D/motion designers, evolved the visual style across all communications, and created event concepts, presentations, a website redesign and merchandise.

Alt-IT Solutions

Alt-IT Solutions

Graphic and web designer · 2020 — 2021

Designed multi-page websites and data dashboards for clients across different industries, along with promotional materials and mini identities for small businesses and new brands.

Designed multi-page websites and data dashboards for clients across different industries, along with promotional materials and mini identities for small businesses and new brands.

Education

Education

HSE Art and Design School

HSE Art and Design School

Art direction · 2020 — 2022

Far Eastern Federal University

Far Eastern Federal University

Computer Science · 2016 — 2020

Skills

Skills

Graphic design

Graphic design

Visual identity and brand systems, in-app and web communications, campaign concepts and key visuals, performance creatives and A/B variations, employer branding, merchandise, social media, typography and layout, multilingual and RTL layouts in English and Arabic.

Visual identity and brand systems, in-app and web communications, campaign concepts and key visuals, performance creatives and A/B variations, employer branding, merchandise, social media, typography and layout, multilingual and RTL layouts in English and Arabic.

Motion and AI-generated 3D

Motion and AI-generated 3D

Motion design for social media, ads and in-app use, animated banners and kinetic typography, AI-generated 3D illustrations and product visuals, and consistent 3D styles built with AI, including new styles from scratch.

Motion design for social media, ads and in-app use, animated banners and kinetic typography, AI-generated 3D illustrations and product visuals, and consistent 3D styles built with AI, including new styles from scratch.

AI tools

AI tools

Image generation with Nano Banana, Krea models and Seedream, video with Seedance, custom LoRAs for consistent styles, Claude for production workflows and motion automation, and AI across the full creative process, from concept to final assets.

Image generation with Nano Banana, Krea models and Seedream, video with Seedance, custom LoRAs for consistent styles, Claude for production workflows and motion automation, and AI across the full creative process, from concept to final assets.

Web and product

Web and product

Landing pages and web design, design systems, and collaboration with product teams on feature launches.

Landing pages and web design, design systems, and collaboration with product teams on feature launches.

Software and languages

Software and languages

Software

Software

Figma, Photoshop, Illustrator, After Effects, InDesign, Framer, Readymag, Krea.ai, Midjourney, Higgsfield

Figma, Photoshop, Illustrator, After Effects, InDesign, Framer, Readymag, Krea.ai, Midjourney, Higgsfield

Languages

Languages

Russian (native), English (upper-intermediate), Bahasa Indonesia (elementary)

Russian (native), English (upper-intermediate), Bahasa Indonesia (elementary)